Scott MacDonell, Dan Granger and Bob Yallen (CEO of InterMedia Advertising) discuss selling a product no one is looking for. Scott gives his expertise on the subject and Dan agrees that it could not have been said any better. Watch the full episode here: www.youtube.com
Tags: twi, this week in, marketing, ads, advertising, press, web tv, Scott macdonell, Dan Granger, Bob Yallen, intermedia, Emery Cat, Gyro Bowl, TES Test, gotomeeting, extenze, direct response
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